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Leading the Way in AFSL Compliance Services

The story, vision, mission and faces behind our dedication to simplifying AFSL compliance.

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Leading the Way in AFSL Compliance Services

The story, vision, mission and faces behind our dedication to simplifying AFSL compliance.

contact us
WHERE YOU CAN FIND OUR EXPERTS
ongoing compliance

3Lines Platform

responsible managers

3Lines RM Bootcamp

risk management

3Lines Consulting

regulatory requirements

3Lines Legal

Our story

In 2015, our team formed from the core of Australia's financial, legal, and regulatory fields, banded together with a single mission: to simplify AFSL compliance. Our collective experience not only highlighted just how unnecessarily complex navigating AFSL compliance obligations is, but also ignited our passion for streamlining the process for Australian Financial Services Licence and Australian Credit Licence holders.

We didn't just observe the challenges of AFSL compliance from the sidelines. We lived them. Our careers within ASIC provided us with a deep understanding of regulatory expectations, while our legal and consulting roles exposed us to the practical difficulties businesses face in meeting these ongoing compliance standards. 

This blend of insights means that at 3Lines, we don't just offer compliance solutions, we offer a partnership forged in an in-depth understanding of the realities of the pressures and regulatory demands of the financial services industry.

Driven by the belief that compliance should empower, not hinder financial services businesses, 3Lines was born.

Discover our services

We have a vision

At 3Lines, we envision a world where Australian Financial Services Licensees can navigate the regulatory landscape with ease and confidence. We see a future in which financial services businesses are empowered with the tools, knowledge, and support they need to transform compliance from a challenge into a stepping stone for growth and innovation.

We’re on a mission

Our goal is to deliver AFSL compliance services that are as unique as the businesses we serve. By ditching the one-size-fits-all model, we aim to focus on developing tailored strategies that align with your specific needs, ensuring you’re not just compliant, but have everything you need to thrive in Australia's dynamic financial sector.

The 3Lines Advantage

Here's why businesses in the financial sector 

turn to us

 for AFSL compliance services

A custom fit

Forget one-size-fits-all. We develop compliance strategies to match your needs, making sure you're not just compliant, but set for success.

A partnership beyond services

We're your compliance co-pilot, offering tailored support and guidance every step of the way. You're never alone in your compliance journey, with a dedicated team ready to tackle challenges with you.

Experience that counts

Our team's real-world AFSL, ACL and ASIC background translates into practical solutions that really work, allowing you to get back to doing what matters most.

A fast track to success

Jump straight into action with our efficient onboarding. Quick setup, immediate impact. That's how we like to do things.

Community and credibility

Joining 3Lines means joining a network of leaders in the financial services sector, backed by a track record of trust and excellence.

Looking forward

With us, you're investing in a future where compliance is an advantage, not a hurdle. Stay two steps ahead in the regulatory game.

The faces behind 3Lines management

Meet the core management team who make it all happen, from the legal minds interpreting the latest regulations to the consultants strategising your next move. Our team is your team.

Julia Vojkovic
Co-CEO

Julia is a seasoned compliance professional who began her distinguished career at ASIC, where she developed a strong understanding of regulatory frameworks and supported AFS Licensees and financial advisers across the country. Her expertise was further honed through roles at Deloitte and Macquarie Private Wealth. With a deep passion for her field, Julia channeled her extensive experience into co-founding ComplianceCo and 3Lines. For nearly a decade, she has been pivotal in enhancing and supporting the operations of AFSLs and ACLs, demonstrating her commitment to delivering effective compliance and regulatory solutions. Her leadership and expertise continue to make a significant impact in the industry.

Eloise Somerford
Co-CEO

Eloise is a renowned Compliance and Investigative Consultant with extensive experience in financial and professional services, including roles at Deloitte, Ernst & Young, ASIC, and Macquarie Private Wealth. As a co-founder of ComplianceCo and 3Lines, she has demonstrated remarkable innovation and leadership, driving industry advancements with her strategic vision. Her qualifications as an investigator in Western Australia enhance her ability to tackle complex challenges with precision. Eloise’s dedication to clients is evident in her tailored solutions and commitment to their success. Her deep industry expertise, combined with her client-focused approach and innovative mindset, establishes her as a leading figure in her field.

Shelly Radford
Managing Director

Shelly brings extensive experience in delivering compliance services to AFSLs and ACLs. Her distinguished career includes roles as a Specialist Financial Services Lawyer, External Compliance Consultant, and in-house Head of Compliance. Shelly has skillfully managed operational compliance for various firms and provided intricate, high-level advice to a diverse range of clients. Her expertise significantly enhances 3Lines’ service offerings and reinforces its dedication to providing exceptional compliance support for AFSLs and ACLs. Shelly’s deep knowledge and experience make her an invaluable asset in ensuring robust and effective compliance solutions.

Glen McIvor
CTO

Glen is a tech leader known for founding and scaling Solv Solutions, one of Australia’s most impressive B2B tech companies. Glen’s vision led to the rapid growth Solv, doubling sales in its first few years and attracting major clients like Bunnings, McDonald's, and BHP. Under Glen’s leadership, Solv expanded into a leading workplace injury and safety management platform. In 2021, Solv was acquired by a US company—marking a significant milestone in Glen's career and today, Glen serves as our CTO and Shareholder, continuing to apply his visionary thinking and technical acumen to drive innovation and success. Glen’s entrepreneurial spirit and commitment to solving complex challenges have made him a respected figure in our industry.

Let’s start with a conversation

Reach out today and see what's possible for tomorrow.
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Hear it from our clients

3Lines has earned acclaim within the Australian financial services sector for taking the hard work out of AFSL compliance.  

But don't just take our word for it.

 Our clients' words speak volumes.

Findex Group

3Lines has allowed us to significantly increase the number of internal audits we can complete with their easy to use platform. 

The ongoing support we receive has been second to none.

Symmetry Group

As a licensee, staying on top of industry and regulatory requirements can be a challenge. 3Lines has been revolutionary platform for us - it makes the "challenging", "easy", allowing us to deliver great support to our Corporate Authorised Representatives as a licensee. 

CY Financial Advice

A thoroughly professional and highly capable provider of compliance solutions. 3Lines sets itself apart by its passion for simplifying compliance and providing an understanding and tailored approach to its clients. It’s a game changer.

AFSL Compliance simplified, community amplified.

Discover some of our growing network of financial service businesses powering their compliance with 3Lines.